News Category: Our News

Since 1968, the Effie Awards have honored the most effective marketing ideas in the US. Congrats to the whole PureRED team — we walked away with a GOLD Effie for Xyzal’s “Be Wise All, Take Xyzal at Night” campaign from Consumer Healthcare North America at Sanofi. Also joining the PureRED team at the celebration at…

PureRED, a leading marketing, data, and technology partner, took home seven prizes from the 44th annual Telly Awards this week, including one gold, one silver, and two bronze Tellys for the New Jersey Lottery, one silver award for Xyzal and one bronze for Nasacort. The Telly Awards, the world’s largest honor for video and television…

Creative is an integral part of PureRED and Haddad & Partners fabric, so in order to maximize our collective talents, our creative leaders headed down to New Orleans for an awesome two-day summit where they addressed what a successful creative integration really looks like. Of course, when they weren’t huddled around dreaming up new creative…

Fun interview with Douglas Noll @Authority Magazine. I’ve learned so much on this ride, yet feel like I’m just getting started. Empathy, humility, fearlessness, and trust. Recognize the importance of listening, and gain comfort in knowing your choices may be wrong or met with unfavorable responses… it’s OK, so long as your reasons are pure.

We’re thrilled to welcome Sandra Lopez and Sandra Campos to the PureRED Board of Directors! We know that together, their wealth of knowledge, wisdom and fresh perspective will help us grow and evolve our business to unimaginable heights!

Viva Las Vegas! The buzz at ShopTalk 2023 continues to focus around shopper engagement, emerging channels, store experience, technology and the pivotal role Artificial Intelligence will play as retailers look for new ways to motivate customers to take action.

#Authenticity. If we had a nickel for every time we heard this word mentioned @SXSW we could buy us all a round of pop. But buzzwords like this don’t come cheap, especially when they’re being used by some of the smartest folks in the industry. Take David Shadpour, CEO and Founder of @social_native. He talked…

We had a blast @sxsw. From the people we met to the presentations we saw, everything was out of this world. Especially this showing from the creative team over @NASA. 🔭🪐 In NASA Combines Art and Science to Connect, we learned how their team of talented artists, animators, and designers seamlessly interweave art and science…

We headed to our new partners’ HQ in Connecticut for brainstorming, breaking of bread and most importantly, bingo. Judging by this meet-up, we know we’re gonna do awesome work together — and have tons of fun while we’re at it!

We’re excited to officially announce the merger of PureRED and Haddad & Partners 📣 🙌 Together, we’ll form a new, global technology and creative powerhouse of 600+ veteran product developers, designers, copywriters and content creators, developers and digital pros, to continue producing awesome work for our clients, while expanding our capabilities and entering new industries.